Transform your B2B marketing with content that builds authority and attracts decision-makers.
Without burnout, confusion, or losing sight of your business goals.
About me
I’ve spent over 10 years in B2B marketing, shaping narratives, driving demand, and building scalable growth engines across startups and corporates.
Recognized as a LinkedIn Top Voice and one of Switzerland’s top 20 influencers, I’ve built a 50,000+ community of B2B marketers and founders who follow my insights on strategy, content, and organic growth.
Now, I focus on my newsletter The Workflow, brand partnerships with MarTech and AI companies, and consulting B2B firms on content-led growth and GTM strategy.
I’m also open to fractional Head of Marketing or full-time roles where I can apply my experience to create real impact.
Career Highlights
3× increase in website traffic, 4× growth in social reach in just 7 months.
Launched LinkedIn Live at scale, generating 300+ qualified leads in a single event.
a single LinkedIn post drove 13 demo requests.
grew LinkedIn audience to 50K, Top Voice recognition among global CEOs and entrepreneurs.
secured 4 top-tier media placements + an event keynote through one campaign.
doubled daily organic traffic in 6 months and generated a six-figure pipeline for cybersecurity solutions.
built and scaled two marketing departments, coached teams, and supported C-suite executives on positioning, branding, and communication.
Services
Want to work with someone who’s been living and breathing B2B marketing in all its shapes and forms for the past decade? Here’s how we could make it happen:
Fractional Head of Marketing / Advisor
I work with B2B SaaS and service companies as a fractional Head of Marketing or advisor helping them sharpen positioning, design content-led GTM strategies, and build high-performing marketing engines. From startups to corporates, I bring over a decade of experience driving measurable growth.
LinkedIn Leadership & Brand Partnerships
With 50,000+ engaged followers on LinkedIn and my newsletter, The Workflow, I collaborate with MarTech and AI brands targeting GTM teams through authentic partnerships. This includes sponsored LinkedIn posts, newsletter features, and brand collaborations designed to connect with decision-makers in marketing and sales. Past partnerships include Semrush, Wix Studio, Tofu, Bynder, Goldcast, Air, and many more.
Speaking Engagements & Workshops
I speak at conferences (e.g. Semrush's Spotlight conference), guest on podcasts (e.g. Exit Five, CXL and Everyone Hates Marketers), and lead workshops on B2B content strategy and growth, B2B marketing leadership, and personal branding. I love bringing fresh, actionable perspectives to teams and audiences translating complex marketing challenges into clear, practical strategies.
Testimonials
Forget what I said!
Take it from them.























